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January Sale event 2024: How to get the best deals this year
Kickstart 2024 with fantastic January Sales across the UK, offering unbeatable discounts on a diverse range of products!
Hold on to your wallets — the January sales 2024 are here. This is the time to scout for the best post-Christmas discounts and snatch up clearance offers on a wide range of products.
Nab some of the best early deals of the year, and prepare for jaw-dropping discounts from some of the most popular retailers in the UK.
Whether you’re treating yourself post-Christmas or shopping for items in the New Year, the January sales provide an opportunity to grab everything you fancy at seriously slashed prices.
- When do the January sales start in 2024?
- Best deals from January sales last year
- What to expect this year?
- Apple Watch Series 9 Smart Watch 45mm for £379 / 41mm £349
- PS5 Mortal Kombat 1 Standard Edition for £25.99
- Save 20% on selected LEGO at Argos
- Atari 2600 Plus including 10 games cartridge and a CX40+ Joystick for £99.99
- LG OLED55G26LA (2022) OLED HDR 4K Ultra HD Smart TV for £1,199.99
- Use vouchers during the January sales
- Tips to prepare for January Sales 2024
When do the January sales start in 2024?
Traditionally, the January Sales shopping kick off immediately on New Year’s Day, as it is a bank holiday.
However, in recent years, many retailers have combined their January sales with the onset of Boxing Day sales.
Expect to encounter a rising tide of sales starting from the last week of December moving into the first week of January. Prepare for a spike in online deals, with sales stretching for several weeks into late January and possibly even early February.
Best deals from January sales last year
Reflecting on the previous January, there were some marvellous bargains to be had. Notably, furniture stores like IKEA and John Lewis offered attractive discounts on a range of products.
As ever, tech deals ruled the roost. Currys and Argos delivered hefty discounts on TVs, laptops, and kitchen gadgets. Simultaneously, EE, BT Shop, and The Game Collection offered fantastic discounts on games and consoles, becoming havens for game aficionados hunting for bargains.
For winter clothing, online retailers ASOS, Zara and Nike offered remarkable markdowns on a huge range of styles. Cosmetics aficionados found bliss in the sales hosted by Superdrug and Boots.
- £2 Bonus Cashback on £5 Spend at TopCashback
- PS5 Disc console for £440.00 for EE existing customers at EE
- The Last of Us HBO – Episode 1 – Free Stream on YouTube via Sky
- LED Light Bulbs Starting from £0.30 in Selected Stores at Argos
- End of Feb to mid June Premier Inn Rooms from £35 – including family rooms at Premier Inn
- TOPK Power Bank 20W USB C Fast Charging 20000mAh Portable Charger PD3.0 QC4.0 for £16.79 at TOPKDirect / Amazon
- PlayStation 5 Console (Disc) and Sony PS5 Pulse 3D Wireless Headset Black for £499 at BT Shop
- PS5 Disc Console and God of War Ragnarok for £495 at EE
What to expect this year?
Update15/01/2024, 10:52
We’re now in the middle of the month and the winter sales are still going strong, both online and in-store.
Amazon always has a January sale, including its Marketplace sellers. John Lewis and Argos are selling high-tech items like TVs to make way for newer models.
Clothing stores are doing the same, as new lines become available for the new year. Check out River Island, H&M, ASOS, House of Fraser and many more for deals this January.
Here are some current offers we think you’ll like:
Apple Watch Series 9 Smart Watch 45mm for £379 / 41mm £349
Cracking price for a Series 9 Apple Watch at John Lewis. You can choose the smaller 41mm for £349 or the 45mm for £379, both stunning watches for the Apple fans.
PS5 Mortal Kombat 1 Standard Edition for £25.99
Very recently released game here for just £25.99 (down from £54.99) at Currys. A reboot of sorts, it takes us back to the origins of the Mortal Kombat series. Expect gruesome deaths and fatalities!
Save 20% on selected LEGO at Argos
Some really good prices on LEGO sets, particularly for the more expensive ‘Adult sets’. This LEGO DC Batmobile: Batman vs. The Joker Chase Car Toy is down to £34.40 with 20% off.
Atari 2600 Plus including 10 games cartridge and a CX40+ Joystick for £99.99
This model is engineered to mimic the aesthetics of the 4-switch Atari 2600. Along with its updated capabilities that enable it to run Atari 7800 games, it also boasts a wide screen mode and can be seamlessly connected to modern TVs. Yours for £99.99 exclusively from Amazon.
LG OLED55G26LA (2022) OLED HDR 4K Ultra HD Smart TV for £1,199.99
Great price for a 55-inch LG OLED TV, with a decent 5-year guarantee from John Lewis. You can get this one for £1,199.99 or a larger 65-inch version for £1,599.99. Those extra 10-inches come a premium!
We will update this page with more deals as the sales commence in January, so watch this space.
Use vouchers during the January sales
Keep an eye on these leading retailers for 2024’s January sales, as you might be able to find some great vouchers giving you an even larger discount.
Tips to prepare for January Sales 2024
There are a few ways to get the most out of any sales event, here are a few tips from us:
- Make a list
Keep a list featuring exactly what you’re aiming for. A list will stop you from being sucked into deals you don’t really need and help ensure your pursuit of sales is as productive as possible.
- Set a budget
It’s very easy to exceed your spending intentions during sales so keep a financial ceiling in sight to avoid a hangover come February.
- Subscribe to retailer newsletters
By signing up for newsletters from your favourite retailers, you could reap the benefit of early access to sales, exclusive discounts and promotional codes.
- Compare prices
Always check prices of similar items across several retailers before pulling the trigger to ensure you’re getting the best price.
- Shop online
The convenience of shopping online saves you from braving cold weather, not to mention online exclusive offers that traditional brick-and-mortar stores may simply not have.
- Keep tabs on return policies
In the chaos of sales, it becomes more crucial than ever to be aware of the time period within which you can make a return if the product falls short of your expectations.
- Get hotukdeals alerts
Download the free hotukdeals app to ensure you don’t miss out on the juiciest sales of 2024 — have the best deals sent directly to your phone. Get it on Google Play, or on the App Store.
Just remember: January sales are a golden opportunity to pocket huge savings on goods that you’re in the market for, provide you have a plan and a set budget.
Don’t forget to visit hotukdeals to get all the best offers at the start of 2024!
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